Professional motorcycle racer Johnny Rock Page and marijuana industry media company Hemp American Media Group have together made history via a groundbreaking sponsorship deal that makes for the first time a professional racer has ever been sponsored by a marijuana company. The sponsorship is for Page’s 2016 MotoAmerica Superbike season.
“This deal conveys the public’s improving perception and acceptance of marijuana. We are ecstatic that Johnny Rock Page and MotoAmerica are progressive in their views towards marijuana,” said Colby Ayres, co-founder and marketing director of Hemp American Media Group.” Page added, “Although I no longer use marijuana, I truly believe that it can help cancer patients and those who need it for other medicinal purposes.”
MotoAmerica’s Superbike racing series is the IndyCar of motorcycle racing. Each motorcycle is completely custom, creating the fastest motorcycle racing in the world. The MotoAmerica Superbike season begins in April in Austin, Texas, at the Circuit of The Americas race track where Page will seek a win in the season opener. The season’s nine races throughout the continental U.S. will be televised on the beIN SPORTS TV Network.
“In the near future I see professional sports teams and athletes getting sponsored regularly by marijuana-related companies as well as frequent product placements and endorsement deals in show business,” said Ayres.